Primary Audience – Steve
Steve is a course leader and the purpose of his visit to the website is to assess the work shown within the portfolio. Steve is an experienced web user and mainly uses a Mac but occasionally uses Microsoft Windows. He has access to a high speed internet connection, both at home and work and mainly uses the latest version of Mozilla Firefox. Steve regularly visits design and sport related websites, but also has an interest in websites containing the latest news and Apple products.
Secondary Audience – Potential Employers
Michael is 45 years old and owns a design company based in Leeds. His company specialises in delivering standards compliant websites at affordable prices. Michael is looking for a new web developer to join his team.
At work and home Michael has access to a high speed internet connection and is a very experienced web user. To browse the internet he uses a Mac Book with the latest version of Mozilla Firefox. Michael spends at least 8+ hours online a day, most of those at work.
Tertiary Audience – Students
Stacey is a 19 year old college student, currently studying ICT. She is looking to enter into higher education and has become interested in the FdA Web Design course at Wakefield College. She wishes to view work that previous students have done, to make sure the course is right for her.
Stacey uses Microsoft Windows Vista and IE8 to browse the internet. She is an experienced web user and has access to a high speed internet, both at home and college. She spends around 5 hours online a day, mainly visiting social networking websites and performing research for her college work.